Business development Proposal for Raindrop agency
Revenue growth from Seasoned Biz Dev Rockstar
convert Tier-1 prospects into profits
about Lionheart 6
An experienced biz dev guy with 20 years of outbound sales success, knowledge, and insights. In a fast moving world full of “quick & easy” solutions, the only methods actually worth investing in are the ones that yield sustainable increased revenue. I believe real growth comes through practical, precise, and real people-first outreach strategies that create and cultivate relationships, trust, and rapport.
Source: Apollo
Brands sourced by lionheart 6
precision lead generation. multichannel outbound. consistent pipeline growth. net new revenue.
precision lead generation. multichannel outbound. consistent pipeline growth. net new revenue.
the State of Creative, raindrop’s position, what’s next
Ai adoption
AI is not just a tool for DTC brands; it is fundamentally reshaping the entire creative content supply chain, moving it from a slow, expensive, and manual process to one that is hyper-efficient, data-driven, and highly personalized. In comes Raindrop, who’ve stood out in a sea of “ai” creative pushers who push bland, ineffective campaigns and lackluster results. Their approach uses comedians and show writers to drive millions in sales and growth for brands looking for authenticity and connection with their audiences.
proof of concept
Raindrop Agency has built a reputation as a leading creative partner, particularly for DTC and challenger brands, by successfully fusing high-quality creative output with a direct focus on performance marketing. Raindrop has mastered what is often called “Edutainment” and "Brandformance"—a blend of brand building and direct-response performance marketing. To move at the speed required by the DTC world, Raindrop maintains robust in-house capabilities.
blueprint for success
Raindrop helped Dr. Squatch scale from under $3 million in annual revenue to hundreds of millions, largely based on their funny, unique, and highly scalable video creative. This case study provided a clear, undeniable demonstration that their creative approach could transform an insurgent brand and generate massive, measurable growth across digital platforms and ultimately, into the Super Bowl. Raindrop's leading position comes from a model that treats the brand as a content engine built on a foundation of performance-driven strategy, backed by the proven results of breakout brands like Grüns and Native.
homefield advantage.
Socal is a key hub for dtc brands in lifestyle, wellness, apparel, cpg, beauty and more, due to:
manufacturing infrastructure, marketing talent, cultural relevance, and investor access.
Let’s Get Messi.
Mark Anthony Brands will “slow down” its Más+ by Messi rollout in 2026 and overhaul distribution after a rocky first 18 months. 🔄🥤
The company confirmed it’s retooling the brand—not ending it—cutting roles and shifting from DSD to direct-to-retail and DTC while narrowing channel focus. Facing missed first-year sales targets, Más+ plans to move from 16.9 oz PET to 12 oz sleek cans next year. The reset comes amid ongoing legal battles with PRIME over trade dress and a new Lanham Act claim challenging how Messi’s role was marketed. ⚽⚖️ source: Linkedin
Activate it.
The brand is struggling. It’s a great time to start a conversation with the right folks who have a stake in pivoting a brand with a huge celebrity backing. The parent company of White Claw may have some accolades in that space, but nothing like the Brandformance model. There seems to be a lot of shakeups at the beverage group so finding the right contact is key and timing is everything.
biz dev pricing
hunter closer
A-to-Z full sales cycle hunter closer provide outbound activations in multichannel sequences and bring those approved ICP leads to a closed won revenue status and handoff to onboarding team. Multiplying efforts in the full cycle position will increase pipeline and optimize the biz dev org efficiency.
$12,500* monthly
*Commission tbd
BDR Superstar
Fill your team’s calendars with warmed top icp leads. Multiply your sales teams efforts in sourcing net new logos and revenue from my proven outbound business development workflows and strategy. Warmed leads are handed off to your sales team’s inbox to see through from discovery call to closed won deals.
$8,500* monthly
Next Steps
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6 Month Renewals for Hunter Closer, 3 Month Renewals for BDR Superstar.
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All options are fully customizable to ensure alignment. Collaboration will be key to have clarity from both parties.
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Review my MSA, NDA, SOW, confirm terms and pricing, execute.
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The goal is a mutually beneficial engagement and partnership to build revenue for our companies. With strategic planning, trust, grit and integrity, we can move mountains.

